Wednesday, May 2, 2012

Nanomarketing


Blink:
A nanosecond is one billionth of a second.  Better yet a nanosecond is the fraction of time that elapses when a traffic signal changes to green and the car behind you blasts its horn.  Hence, consumers are now going to be subjected to the new world of Nanomarketing.

Read On:
What is Nanomarketing?  Intercept marketing strategies that capitalize on mobile technology to accelerate the MOT (Moment of Truth) as it relates to impulse purchasing.  What is driving Nanomarketing?  Smartphones.  Source: eMarketer estimates the number of US consumers with a smartphone will more than double from 93.1 million (end of 2011) to 192.4 million by 2016.

Did you enjoy my nanopost?  Look out for future posts on Nanomarketing!

2 comments:

  1. Jimmy

    If, as Shakespeare said in Hamlet, "brevity is the soul of wit" how funny is a nanosecond?

    ReplyDelete
  2. I think I'm being left behind . . . again. Crimminy!

    ReplyDelete