Recently I went to the Philadelphia Museum of Art to view a special Van Gogh exhibit. I queued up at 1:45 p.m. for the 2 p.m. show. There had to be at least 100 people before me. I suddenly realized I was witnessing Art Ka-Ching.
Some basic facts:
- The Van Gogh Up Close Exhibit started February 1st and ends Sunday, May 6th.
- Members see the exhibit free. Fortunately I am a member.
- Non-member public admission prices: Adults $28.50, Seniors $26.50, Students $23.50, Youth (ages 13-18) $23.50, Child (ages 5-12) $15.50.
- The museum is closed Mondays, open from 10:00 a.m. – 5:00 p.m. Tuesday thru Thursday and weekends, open late Fridays until 8:45 p.m.
When I finally got into the exhibit at 2:10 p.m., I asked the guard how many tickets they were selling per show – 250. So at 500 viewers per hour (conservatively figure they only sell out 75 per cent of their tickets), seven hours a day (nine and a half hours on Fridays); think about the Art Ka-Ching the Philadelphia Museum of Art has been ringing up. Oh yes, now add in souvenir sales!
More Art Ka-Ching. Wednesday night Edvard Munch’s classic “The Scream” broke a world record at the Sotheby’s auction. It was sold to an anonymous buyer for $119, 922, 500 breaking the previous record established in 2010, Picasso’s “Nude, Green Leaves and Bust” for $106.5 million. For the record the highest price paid for a piece of art sold privately to Qatar (the country) was Cezanne’s The Card Players” last year for $250 million.
Is art morphing into big business sales? Ka-Ching! Ka-Ching! Ka-Ching!