Engagement is the Buzz du Jour among social networkers on LinkedIn. Interesting, as I begin a new year and review my LinkedIn connections, especially those that I made online, I am beginning to recognize the occurrence of LinkedIn A.D.H.D.
A.D.H.D. is the psychiatric term for attention deficit hyperactivity disorder. So how does that relate to LinkedIn? Think about how many new people you connected with via LinkedIn a year ago with whom you are still actively engaged. I can only think of a handful, all of whom are great people. The remainder of my 2010 connections have evaporated. Otherwise, to my point, online connections appear to have a different engagement shelf life than engagement with people we meet in the real world – neighborhood, associations, church, synagogue, mosque, health clubs, etc.
Are you experiencing LinkedIn A.D.H.D.? Please share your stories.